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How to use the query insights feature in Google Sheets

With the query insights feature, you can quickly and easily get AI-generated insights about your data and its performance. You can identify trends and changes, and take action based on the insights. 


The insights are available for queries with certain dimensions:

  • Performance based insights are available for queries with the Campaign name or Ad campaign name dimensions.
  • Time-based performance insights are available for queries with Campaign name or Ad campaign name dimensions.
  • Data comparison insights are available for queries with the Date, Year & Month, or Month dimensions.


Note that the results generated by the AI may be inaccurate, so always verify important information. 


Note that there is a limited number of Al requests allowed depending on your Supermetrics subscription.


Instructions

  1. Create a new query in Google Sheets or select an existing query. Note that the query must contain the campaign-related dimensions Campaign name or Ad campaign name or date-related dimensions Date, Year & month, or Month dimensions.
  2. Click Query insights. You can also click the 3-dot icon in the corner of the query and select View query insights.
  3. Select the insights to generate. You can get insights based on performance or time.
  4. Then, fine-tune the prompts to generate insights for the data you're most interested in.
  5. Click Generate insight. The generated insights are shown in a popup. The insights won't be saved, so make sure to copy them for later use or regenerate the insights again later.

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