Instagram Public Data connection guide

Your Instagram account must be:

• An Instagram Business account (sometimes called a "professional account"), or a Creator account that uses Facebook authentication and isn't restricted, age-limited, or private.
• Linked to an active Facebook Page which has been claimed.

Visit Instagram's help center to learn how to change your account type.

Your Facebook account must:

• Be a Facebook user account with View performance permissions.
• If it's using the new Pages experience, the account needs Insights access to the Facebook Page linked to the Instagram account.

• Returns the current amount of followers, follows, and posts for the account.
• Returns basic account info: name, username, Instagram ID, bio, profile pic URL, website link.

To use this query type, add the Instagram usernames to the query setup. If you're querying multiple usernames, separate the names by commas. Note that the usernames are case sensitive.

Recommended uses

Keep track of an account's follower count, or its posting frequency, using the Supermetrics “Combine new results” feature.

Limitations

• Private, restricted, or age-limited data can't be fetched.
• "Error: Invalid profile name" can mean that the account name is invalid or that the account is restricted, age-limited, or private. Historical data of account followers or post amounts can't be fetched. However, you can use the “Append results” and scheduled refresh features to gather data over time.

• Returns posts of pages that are publicly available.
• Post types include image, video, and carousel.
• Can fetch data from the past and from a selected time period. Can also be used to get data on posts that are otherwise geo-restricted.
• Shows basic post metrics (likes, comments), post URL, image URL (first image for carousel), post type, caption, and more, together with profile information.

Recommended uses:

• Follow new posts from multiple accounts, that are difficult to manage. 
• Find and analyze top-performing posts from other accounts, like. which content types, hashtags, and captions are performing well.

Allows you to search for posts tagged with a specific hashtag.

The hashtag can be either in the post caption or as a comment. Hashtags can be added only by the original poster.

Post search has two query types: Top and Recent.

• Top returns a list of 100 top posts based on Instagram's algorithm rather than on likes or comments.
• Recent returns a list of posts made within the last 24 hours with the specified hashtag.

Recommended uses:

• Follow discussions happening with specific hashtags.
• Follow and store new posts with specific hashtags.
• Find other hashtags used together in popular posts.
• Find which profiles are popular and are discussing using specific hashtags.