2020-02-11 -
Added feature to allow to select attribution window for conversions.
New leads conversion metrics added:
- Clicks lead
- Clicks lead quantity
- Clicks lead value
- Engagements lead
- Engagements lead quantity
- Engagements lead value
- Views lead
- Views lead quantity
- Views lead value
- Leads desktop action to desktop conversion
- Leads desktop action to mobile conversion
- Leads desktop action to tablet conversion
- Leads mobile action to desktop conversion
- Leads mobile action to mobile conversion
- Leads mobile action to tablet conversion
- Leads tablet action to desktop conversion
- Leads tablet action to mobile conversion
- Leads tablet action to tablet conversion
2020-02-18:
The metric "Spend" has been renamed to "Cost".
The following currency conversion metrics have been added:
- Cost (EUR)
- Cost (USD)
- Cost (GBP)
The following conversion totals fields has been added:
- Leads
- Sign-ups
2020-02-26 - the following fields have been added:
- Clicks add to cart
- Clicks add to cart quantity
- Clicks add to cart value
- Engagements add to cart
- Engagements add to cart quantity
- Engagements add to cart value
- Views add to cart
- Views add to cart quantity
- Views add to cart value
- Add to cart desktop action to desktop conversion
- Add to cart desktop action to mobile conversion
- Add to cart desktop action to tablet conversion
- Add to cart mobile action to desktop conversion
- Add to cart mobile action to mobile conversion
- Add to cart mobile action to tablet conversion
- Add to cart tablet action to desktop conversion
- Add to cart tablet action to mobile conversion
- Add to cart tablet action to tablet conversion
- In-app add to cart CPA
- In-app add to cart ROAS
- Total in-app add to cart
- Total in-app add to cart value
- In-app clicks add to cart
- In-app clicks add to cart value
- In-app engagements add to cart
- In-app engagements add to cart value
- In-app views add to cart
- In-app views add to cart value
- Total web add to cart
- Total web add to cart value
- Web clicks add to cart
- Web clicks add to cart value
- Web engagements add to cart
- Web engagements add to cart value
- Web views add to cart
- Web views add to cart value
- Web add to cart CPA
- Web add to cart ROAS